Ubena Zomozi, Morogoro June 2026 30+ Team Members
NMB Bank engaged Route Marketing Consultancy to build and run its AgriBiashara exhibition booth at Ubena Zomozi, Morogoro, bringing the bank's agricultural and livestock financing products directly to the farmers, livestock keepers, and agribusiness stakeholders gathered at one of the region's key livestock events.
Ubena Zomozi's standing in Tanzania's livestock and ranching community made it the right stage for NMB to put its AgriBiashara proposition, covering livestock insurance, agricultural loans, and advisory services, directly in front of the farmers and pastoralists it was built for.
Route Marketing managed the full on-ground exhibition booth, deploying a team of over 30 members to represent NMB throughout the event.
At Ubena Zomozi, Route Marketing delivered a fully branded exhibition booth for NMB's AgriBiashara proposition, taking its place among the exhibitor tents at one of Morogoro's major livestock gatherings. Farmers, pastoralists, and agribusiness owners moved through NMB's branded space to learn about livestock insurance, agricultural loans, and other AgriBiashara products, engaging directly with the on-ground team throughout the event.
The booth also welcomed government officials, including representatives from the Ministry of Livestock and Fisheries, who toured the NMB booth alongside farmers and fellow exhibitors.
Route Marketing's exhibition booth gave NMB a strong, well-branded presence among the farming and livestock-keeping community at Ubena Zomozi, connecting the bank's AgriBiashara products directly with the audience they were built to serve.